Category: Blog
Countdown to HRTech: Total Talent and Contingent Workforce Management
One trend I will discuss next month at the HR Technology Conference is total talent and contingent workforce management. This topic is not new in
New Research: Onboarding and the New Hire Experience
Onboarding is a critical aspect of any talent strategy. It is the first impression between an employee and employer and the transition between talent acquisition
Countdown to HR Technology Conference: High-Volume Recruiting
Only six weeks until the HR Technology Conference, and one trend that we have focused on over the past two years is high-volume hiring. We
Countdown to the HR Technology Conference: Interviewing and Assessments
Only seven more weeks until the HR Technology Conference, I am finalizing my presentation and thinking through the constant change in our industry. Over the
Countdown to the HR Technology Conference: Skills-Based Hiring
It is hard to believe that the HR Technology Conference is only 8 weeks away. I love this conference and the opportunity to reconnect with
New Research: Key Trends in Interviewing
For most companies, interviewing is still broken. According to our latest research report, one in three companies are not confident in their interview process today
Humanity in the Workforce: The Impact on Hybrid Work, Mental Health and Childcare
The events of the past two years have reshaped the future of work and the relationship between the employer and employee. According to new research
iCIMS Acquires Candidate.ID and Strengthens Its Recruitment Marketing Offering
Today, iCIMS announced the acquisition of Candidate.ID, a leader in recruitment marketing automation. By adding Candidate.ID’s functionality to its Talent Cloud, iCIMS offers a powerful
Top TA Tech Trends in 2022
The talent acquisition technology landscape has shifted over the past few years. According to Aptitude Research, 72% of companies are investing in new technology in
A Week in Review: Acquisitions, Jobs Report, and Rebrands
Last week, someone asked me if the momentum and investment in TA tech and HR tech will continue in 2022. And, the answer seems to
Madeline Laurano
Madeline Laurano is the founder and chief analyst of Aptitude Research. For over 18 years, Madeline’s primary focus has been on the HCM market, specializing in talent acquisition and employee experience. Her work helps companies both validate and re-evaluate their strategies and understand the role technology can play in driving business outcomes. She has watched HCM transform from a back-office function to a strategic company initiative with a focus on partnerships, experience and efficiency.
Before founding Aptitude Research, Madeline held research roles at Aberdeen, Bersin by Deloitte, ERE Media and Brandon Hall Group. She is the co-author of Best Practices in Leading a Global Workforce and is often quoted in leading business publications including The Wall Street Journal, The Boston Globe, Yahoo News, The New York Times and The Financial Times. She is a frequent presenter at industry conferences including the HR Technology Conference and Exposition, SHRM, IHRIM, HCI’s Strategic Talent Acquisition conference, Unleash, GDS International’s HCM Summit, and HRO Today.
In her spare time, she is a runner, an avid sports fan and juggles a house full of boys (where a spontaneous indoor hockey game is not unheard of!).
